THE SILVER MEDAL GOES TO BEAUTY
Beauty products rank as the second most popular Christmas gift globally, making the holiday a competitive season for sales. We helped Lancôme inspire their customers to choose their products for gift giving with this beautifully sustainable floor stand display.
WRAPPED UP WITH A BOW
With 44% of people predicted to purchase beauty products as Christmas gifts, we conceptualized a display that would help put customers in a giving state of mind, and wrapped it all up like a luxurious gift. The whole package helped Lancôme stand out and eased the path to purchase for customers.
A HOLIDAY MIRACLE
The fixture was made with a combination of sustainable materials and captured the essence of holiday gifting. With key placements in luxury boutique retailers, the resulting display was enticing to shoppers.
THE PERFECT GIFT
The impressive impulse and season appeal of the display, along with placement in locations that inspired purchase, made this display a truly perfect gift-buying experience for the consumer.
RESULTS
PREMIUM POSITION
PROMOTES GIFT GIVING
