Capabilities

Mission Critical:
Performance @ Retail

Central is focused on client value and we have developed a proprietary Performance @ Retail model – P@R – to ensure measurable results for our clients.  This unique P@R methodology informs product design in a way that increases point-of-sale purchases and brand loyalty, and also offers measurable cost-saving and margin efficiencies for our clients. 

Products & Services

Strategy

Strategic Planning defines activities and methods to achieve performance goals:

  • Shopper Research & Marketing
  • Focus Group Testing
  • DDI: Data-Driven Insights
  • Analytics
  • Category Strategy
  • Creative Strategy and Services
  • Retail Program Strategies
  • Sustainable Innovation
  • Perfect Store Design
  • Studio Services
  • Structural Design
  • Industrial Design
  • Graphic Design
  • North American Logistics
  • Global Sourcing
  • Project Management

Systems

Multiple B2B Proprietary Systems and Processes support retail performance:

  • Webstore Ordering Platform for Field Agents
  • Instore On-Demand E-Commerce for Retailers
  • Merchandising Systems:
    • Temporary and Permanent Display Programs
    • Modular Merchandising
    • Self-rising Merchandising
    • Retail Packaging
  • Retail Store Systems:
    • Wall Systems
    • Fixturing Kits
    • Portable and reusable “ecoSHOPs”
    • Booths
    • Kiosks
    • Pop-Ups
    • Shop-In-Shop Environments

Solutions

Vertically-integrated Products ensure a “total retail solution”:

  • Corrugated Raw Material Manufacturing
  • Mixed Materials Manufacturing
  • Temporary Display Manufacturing
  • Permanent Display Manufacturing
  • Retail Packaging Manufacturing
  • Digital and Offset Printing
  • Pre- and Post-print Flexo Printing
  • Specialty Gluing
  • Digital Die-cutting
  • Fulfillment and Co-Packing
  • Logistics
  • Distribution
  • Retail Installation

Featured Innovations

Renewable resources and “Green” initiatives have always been part of the fabric of our company.  These Featured Innovations are exciting and emerging new technologies that continue our long tradition of advocating retail sustainability and a healthy planet for us all.

Kangaroo Self-Rising Displays

Connect Modular Fixtures

ECommerce Solutions

Corrulite Structural Systems

ecoSHOP Sustainable Retail Innovations

The Central Advantage

PROVEN RESULTS

Performance @ Retail is built from a foundation of strong data and actionable insights. 

We develop strategies that increase retail performance by combining award-winning design with predictive industry and category research. 

Our proprietary analytics and customized dashboard reporting measure results and enable decision support to continually improve client programs.

Our many industry certifications demonstrate our expertise in our own industry as well as in our clients’ fields, and are proof of our leadership and professionalism.

Vertically Integrated Companies

Central Graphics & Container Group Ltd.

FOCUS
Performance-driven marketing-at-retail solutions

• Design Services
• POP Merchandising
• Retail Display
• Specialty Packaging
• Fixtures
• Environments
• E-commerce Solutions

Packaging Technologies Inc.

FOCUS
High-impact, retail-ready POS corrugated packaging & displays

• Product Design
• Production

• Digital Printing
• Flexographic Preprint
• Vendor Management
• Logistics

Independent Corrugator Inc.

FOCUS
Specialty corrugated products for retail displays & packaging

• Corrugated Paper Sheets
• Coatings
• Flutes

North America Testing Services Inc.

FOCUS
Full Service Package Testing Lab

• Transit testing
• Retail Installation Testing

Contact Us

Ready to find out how Central’s Performance @ Retail methodology can help you grow your success?